Greater Shepparton Economic Development, Tourism and Major Events Strategy 2017 -2021 Adopted

Urban Enterprise prepared a major Strategy to stimulate future growth and investment into Greater Shepparton which has recently been adopted by Council.

The detailed Strategy and Action Plan was developed based on a significant consultation process and addresses key opportunities for the region’s economy including agricultural exports, revitalisation of the Shepparton CBD, development of the visitor economy, and positioning Shepparton as a major events destination.

We look forward to continuing to work with Council and government partners to boost investment into Greater Shepparton and broader Goulburn Valley region.