Urban Enterprise recently prepared the City of Maribyrnong’s inaugural tourism strategy which has been adopted by Council. Maribyrnong is undergoing significant change, but has retained its local character as a melting pot of different cultures, and offers visitors memorable and unique experiences.
The Strategy and detailed action plan, positions Maribyrnong as an inner-city precinct and gateway to western Melbourne. Recommendations were provided on product and experience development, marketing and communication channels, and engagement with local industry and regional authorities.
A copy of the Strategy can be downloaded from the following link:
https://www.maribyrnong.vic.gov.au/Community/Tourism-in-the-City-of-Maribyrnong
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